Digital Marketing Blog
Explore my Digital Marketing Insights blog to find out more about the latest news and updates in the industry
Why Keyword Research is Important in SEO
Google has changed the SEO game a lot in recent years, and keyword research is one of the biggest factors. In an era where organic…
The Importance of Technical SEO
The Importance of Technical SEO is continually an important factor to be consider when developing an SEO strategy. According to Yoast, “Technical SEO is the…
Google Core Web Vitals Update and New Search Console Report
Google’s Core Web Vitals update was supposed to be released in May, however, it has now been rescheduled for Mid-June. Therefore, this giving users more…
Using Screaming Frog for Custom Extractions
The Screaming Frog (SF) SEO Spider tool is a fantastic tool for SEO and finding technical errors which are affecting your website’s rankings on Search…
What is Ahrefs Webmaster Tools?
The Ahrefs Webmaster Tools platform was released last year and is a fantastic free version of the Ahrefs platform which allows you to scan your…
Free Google Tools for SEO & Digital Marketing
Google offers a wide range of free tools that you can use to help you improve your website and SEO. Thanks to Chris Grice and…
How to optimise your WordPress SEO
Let’s improve your WordPress SEO! This blog post will give you some tips to help you improve your WordPress website’s Search Engine Optimisation. WordPress SEO…
4 Ways to Improve Your Technical SEO for Better Search Rankings
This blog will explore how Technical Search Engine Optimisation (SEO) can help improve your website’s rankings, specifically focusing on how you can optimise your WordPress…
What are Google Core Web Vitals?
Google’s Core Web Vitals; the next Algorithm update will come out in May (Now rescheduled for Mid-June), but how will this affect your websites search…
What is Ubersuggest, and how can you use it?
What is Ubersuggest? Ubersuggest is a fantastic free SEO tool which specialises in helping you generate new keyword ideas. The tool is owned by one…
Free SEO Tools to help you increase website visitors and build brand awareness
There is a range of Free SEO Tools which will enable you to check the SEO performance of your website and give you ideas for…
Five Effective Tools for Social Media Marketing
There are many Social Media Management Tools which you can use to help you be more productive with your social media presence. In this blog…
How to use the SOSTAC® Model
The SOSTAC® Model was first developed by PR Smith in the 1990s and has since been updated in all of his 6 books including the…
How to Write Compelling Social Media Copy
Social Media Copywriting? Not sure about what content is good for increasing engagement on social media? This blog will explore what content works well and…
Best Free Digital Marketing Tools for Marketers and Business Owners
I have created a list of the 10 best free Digital Marketing Tools for Marketers and Business Owners. The tools can help from anything from…