--- title: Free SEO Tools to help you increase website visitors and build brand awareness url: https://www.jonathonroberts.co.uk/blog/seo-tools-to-improve-your-website/ date: 2021-03-10 modified: 2021-03-10 author: Jonathon Roberts type: post categories: [Blog, Digital Marketing, Search Engine Optimisation (SEO)] featured_image: https://www.jonathonroberts.co.uk/wp-content/uploads/2025/08/Free-SEO-Tools-to-help-you-increase-website-visitors-and-build-brand-awareness-6743024-7323700.webp --- # Free SEO Tools to help you increase website visitors and build brand awareness There is a range of Free SEO Tools which will enable you to check the SEO performance of your website and give you ideas for content on your website/blog. Explore the SEO tools I recommend to help improve your website search rankings: ## **SEO Tools: Tool 1 – [Answer The Public](https://answerthepublic.com/)** ![Answer the Public](https://www.jonathonroberts.co.uk/wp-content/uploads/2025/08/Answer-the-Public-1024x769-1.jpg "Free SEO Tools to help you increase website visitors and build brand awareness 1") The ‘Answer The Public’ tool is a great tool for marketers who are looking for what questions people are entering in Search Engines. This tool enables you to enter a [keyword](https://www.jonathonroberts.co.uk/blog/importance-of-keyword-research/) and find relevant questions that are relevant to that topic. ## **SEO Tools: Tool 2 – [Rank Math SEO Plugin](https://wordpress.org/plugins/seo-by-rank-math/)** ![Rank Math 1024x769 1](https://www.jonathonroberts.co.uk/wp-content/uploads/2025/08/Rank-Math-1024x769-1.jpg "Free SEO Tools to help you increase website visitors and build brand awareness 2") The [WordPress Search Engine Optimisation](https://www.jonathonroberts.co.uk/blog/how-to-optimise-your-wordpress-seo/) plugin, Rank Math, enables you to easily create a sitemap and add meta titles & meta descriptions, this plugin makes it easy for you to get good SEO for your WordPress website and blog. The plugin is better than the well-known plugin Yoast SEO as it enables you to add custom structured data to your site and is more user-friendly, also enabling you to easily bulk edit the metadata on your site. ## **SEO Tools: Tool 3 – [Google Page Speed Tools](https://pagespeed.web.dev/)** ![Google PageSpeed Insights](https://www.jonathonroberts.co.uk/wp-content/uploads/2025/08/Google-PageSpeed-Insights-e1710620126126-1024x450-1.jpg "Free SEO Tools to help you increase website visitors and build brand awareness 3") The Google PageSpeed Tools enables you to test your website’s speed and see if it is mobile-friendly. ## **SEO Tools: Tool 4 – [Ahrefs Webmaster Tools](https://ahrefs.com/webmaster-tools)** ![Ahrefs Webmaster Tools](https://www.jonathonroberts.co.uk/wp-content/uploads/2025/08/Ahrefs-Webmaster-Tools-1024x769-1.jpg "Free SEO Tools to help you increase website visitors and build brand awareness 4") Ahrefs has now released a free version of their amazing tool which allows you to monitor your website’s SEO and gives you tips to help you improve your SEO.